OSSBA Annual Meetings feature session with the Bedford Agency and OSSAA on Name, Image and Likeness

As part of the Bedford Agency’s partnership with the Oklahoma Secondary Schools Activity Association on Name Image and Likeness and Recruiting Education, Bedford Agency CEO, Bryan Bedford spoke at the 2023 Oklahoma State School Board Association August 25th, 2023 to kick off the 2023-2024 school year. The OSSBA session is an annual “training” each summer for State Board members in the State of Oklahoma and this year the Bedford Agency provided NIL education training at the annual event.

“It was great to speak to the OSSBA and introduce an important and dynamic topic such at NIL at the event. Its critical this group of stakeholders understands the changing landscape of youth and High School athletics and implications of Name, Image and Likeness and we were honored to be invited by Mr. David Jackson and the OSSAA staff to join forces in training this key group of board members– Bryan Bedford, CEO of the Bedford Agency.

For more information on how the Bedford Agency is working with and supporting High Schools with NIL and College Sports Recruiting visit us at thebedfordagency.com

Bedford Agency CEO to Speak on NIL at the 2023 Oklahoma Coaches Association Clinic

The Oklahoma Coaches Association Clinic is the annual “meeting of the minds” each summer for High School Coaches in the State of Oklahoma. More importantly its a time to reconnect and conduct professional development. This year, in partnership with the OSSAA (Oklahoma Secondary Schools Activity Association), the Bedford Agency and its CEO Bryan Bedford will present & help educate coaches on the changing landscape of High School Name, Image and Likeness (NIL). The NIL Training session for coaches is schedule for Monday July 24th at 12pm at the Marriott Southern Hills, in Tulsa, Oklahoma as part of the OCA clinic.

“I’m thrilled to be invited by the OSSAA and the OCA to speak on such an important and dynamic topic such at NIL at the Clinic. Having attended it many times, I know how important this week is to so many coaches in there development and education”– Bryan Bedford, CEO of the Bedford Agency.

For more information on how the Bedford Agency is working with and supporting High Schools with NIL and College Sports Recruiting visit us at thebedfordagency.com

OIAAA Conference features Name, Image and Likeness Training for Athletic Directors in the state of Oklahoma

This week the Oklahoma Interscholastic Athletic Administrators Association (OIAAA) featured a comprehensive training and educational set of workshops during its June 12-13th summer convention held in Shawnee, OK. Bryan Bedford, CEO of the Bedford Agency was one of several guest speakers during the two-day event and was featured as a breakout speaker on Name, Image and Likeness (NIL) as the OIAAA and Oklahoma Secondary Schools Activities Association continue their efforts to educate coaches, parents and student-athletes on the changing landscape of NIL.

“I was honored to be invited by the OIAAA and OSSAA to speak to a tremendous group of Oklahoma High School Athletic Directors. These folks are committed to helping young people and given the dynamic nature of NIL it was and is important to continue to stay in front of this topic, especially as it impacts college recruitment so that our Athletic Directors have the most up to date information and can continue to stay on the cutting edge of NIL and Recruiting Education!” – Bryan Bedford, CEO of the Bedford Agency

If you are a High School Athletic Director and need help with training your coaches on NIL and Recruiting, please reach out at thebedfordagency@gmail.com!

Bedford Agency signs new School District Partners for Name, Image and Likeness & Recruiting Education Training

OSSAA, Bartlesville, Broken Arrow, Norman, Moore, and Piedmont Public School Districts are investing in NIL & Recruiting Education

OKLAHOMA CITY, Oklahoma, MAY 22, 2023 –Bedford Agency is pleased to announce it has partnered and trained new high schools for its Name, Image and Likeness and Recruiting education services.  The Bedford Agency has reached agreements with Bartlesville Public Schools, Broken Arrow Public Schools, Piedmont Public Schools, and previously mentioned Moore Public Schools (Moore, Southmoore, and Westmoore), Norman Public Schools (Norman and Norman North High Schools) as well as the Oklahoma Secondary School Activity Association to help train, educate and mentor the Athletic Department and Coaches in Name, Image and Likeness & Recruiting. 

Bedford Agency has already provided educational seminars and provide a video-on-demand training curriculum (NIL Playbook) to its partners and their coaches through its partnership with Eccker Sports to each of these partners.  In each agreement, the coaches and athletic department staff will participate in an initial training on Name, Image and Likeness or Recruiting and will be provided access to an on-demand content and training (NIL Playbook or other content) and certification with additional training workshops for their coaches planned throughout the year.

In addition, CEO, Bryan Bedford of the Bedford Agency is also schedule to be a featured speaker at the upcoming Oklahoma Interscholastic Athletic Administrators Association (OIAAA) on June 13th and Oklahoma Coaches Association meetings in July.  

NIL guidelines were passed by the Oklahoma Secondary Schools Activities Association (OSSAA) in October of 2022 and throughout the country this year.  Bedford Agency are also the official partners of the OSSAA for Name, Image and Likeness.  

“A key element of this is education and bringing together the best of the best in NIL & Recruiting education and resources to educate and empower as many coaches and athletic staff as possible and ultimately parents and student-athletes,” said Bryan Bedford, CEO, Bedford Agency. “We are very excited to expand our school partner network with these additional programs and aspire to continue offering top-of-the-line NIL & Recruiting Education to help Athletic Directors and Coaches all across the country navigate an otherwise complicated topic and process.”

“The initial training we received on NIL through the Bedford Agency was critical for us. Being able to educate our coaches on NIL is important to us as a district and Bedford Agency offers best-in-class NIL instruction, while leveraging the OSSAA’s understanding, which was a perfect fit for us,” said Amanda Snider, Associate Athletic Director, Broken Arrow Public Schools.  “Working closely with Bedford Agency will help us to meet the needs of our coaches regarding a new and important topic and it also helps us to stay ahead of this fast-moving subject. Additionally, it gives us an opportunity to help guide our student-athletes and families as they look to pursue Name, Image and Likeness opportunities in the future.”

About Bedford Agency

The Bedford Agency provides actionable insight and expertise for companies, coaches, student-athletes and families navigating the world of Sports Business, College Sports Recruiting and Name, Image and Likeness process! A family-owned Christ-centered business that is uniquely positioned to offer expertise, strategic consulting, educational content and technology to transform the college recruiting process like never before. It’s rich foundation includes a history around college recruiting, camps, consulting and events. In 2021 the Bedford Agency launched its first set of brands Recruit Route, Recruit Route Elite, Transfer Route. In 2022, it launched Teams Route a turnkey offering to help high school and club coaches and their entire programs managed & become educated on recruiting and NIL.


Media Relations:
Ashley Pries, +1 (559) 908-9559